The contest is part of the state’s effort to promote cultural and moral values and align with the National Education Policy’s focus on value‑based education.
All participants receive certificates; winners at each level receive trophies and monetary awards.
The state‑level final will be conducted as a camp where selected students deliver speeches on designated topics and engage in discussions.
The initiative also includes seminars and training programmes at universities to improve speaking skills and cultural awareness.
Organized by the State Higher Education Department and Save Culture Save India Foundation, it targets students born in 2000 or later.
The competition proceeds from classroom screenings to college, zonal, and state‑level finals, offering cash prizes up to 1 lakh Indian rupees.
Key topics include drug‑free India, clean internet initiatives, cultural heritage, and duties of a citizen as defined in Article 51(A) of the Constitution.
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